To All,
We would like to give you a quick update on our progress, however, there is a great deal that we can’t say at this time, so expect future updates.
We are in negotiations for funding. That is a big positive but we can’t say that everything is locked up.
We also have a desired location picked out and are anxious to get moving on the build out. Sorry, we can’t tell you where it is yet (don’t want to jinx it).
Our beer recipes are very nearly finalized as well. The Stout and the APA are pretty much ready for market and the Kölsch is going through its final adjustment. However, we have not yet brewed these recipes on a full size production system yet, so we still need to see how well everything scales up and make any adjustments necessary.
Our pre-launch marketing campaign is well underway (thank you for all of your support). However, we have had a few people say “you don’t have beer, so why are you marketing?” That is a fair question, so let us answer it for you. We believe in embracing the challenge. This is not an easy process, and we want our fans to know the full extent of what we are going through; to have you see our struggles and successes. We believe this will build a much stronger relationship with our community. We want you to know who makes the beer and what it took to get it there so that you can appreciate it as much as we do.
Finally, we can say that our current time frame has us opening in the first quarter of next year (depending on the first item) and that we are right on the cusp of being very, very busy. We intend to bring you all along for the ride by giving you daily updates through all of our social media sites, so like us on Facebook, + us on Google, and follow us on Twitter. We will host parties and put on events as we achieve our project milestones so you will want to stay informed.
We can’t wait to share a beer with you and, again, thank you so much for your continued support.
The Eventide Team
P.S. You can help us by buying a shirt! They are amazingly comfortable and look great!!!
